
JoEllen @ the Container Store
This weekend I had the opportunity to go to The Container Store near Columbus, Ohio. Aisles and aisles of almost every organizing tool available! Beautiful products, lovely displays and many things that I didn’t even know that I needed. This store is so appealing and seductive; I could do a lot of damage. Unfortunately, this trip was not planned; my husband and I were returning home after a weekend away, and we stopped at Easton Town Center as a stall tactic before returning to the reality of home. So I had no wish list for me or any of my customers. Nor did I have time to inspect every little thing or to load up a shopping cart with supplies.
With envy, I noticed many other shoppers who were adding lots of items to their carts, and wondered what projects they were working on. A couple of young men were buying office supplies, two women were buying drawer dividers and other gear for the kitchen, and another woman was trying to decide how best to hang her skirts and pants. But then I wondered if they too had just happened to stop at the store, or did they have their lists in hand with all the important measurements.
When working with customers I often find that part of the clutter is actually a collection of organizing supplies that has never been used. The pieces were purchased on a whim because they were such a pretty color, had such a nice shape, a unique closure, or ______________ (you fill in the blank). But the most important reason they were purchased was “Because they were going to help me get organized!” And as they found out, it doesn’t really work like that at all.
Thanks for reading,
JoEllen
